Creating meaning and giving impact to the words and actions of business leaders in society
Today’s business leaders must be the ambassadors and guarantors of their companies’ purpose. They must advocate a worldview that gives meaning and impact to their words and actions. They must be able to see beyond their companies’ sole interests, and contribute to the betterment of our society in their own way. Corporate purpose never arises from marketing, communication, or advertising initiatives: it must emerge from the company’s collective DNA: its history, values and identity.
We believe that business leaders nowadays have a responsibility towards society. They must be committed to the common good.
We work hand in hand with CEOs in order to assert their leadership through communication strategies that create meaning and impact. We help companies position themselves within society to better address its new challenges and expectations.
Because the best management of complex situations and communication crises relies on the capacity to show good understanding of society’s expectations.
- Judiciary communication
- Crisis communication
- HR communication
Leadership & Impact
Because leadership must come from the company’s leaders, and is also function of their ability to share it with their teams within the company.
- CEO positioning
- Board Coaching
- Media Training
Online Reputation and Influence
Because a company’s communication strategy must be embodied by its leaders on social media, and because influence is gained through the validation of expertise by an engaged community.
- Leader Advocacy Program (Twitter + LinkedIn)
- Thought Leadership Program (Comex)
- Brand Content & Social Listening (Website + Social Media)
Responsabilité & Engagement
Because a company’s responsibility and commitment do not come from its communication strategy, but from its purpose.
- Social purpose
- Purposeful CSR strategy
- Local activation and partnerships
WEMEAN is a leadership and communication consulting firm. It was founded in 2018.
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Responsibility X Technology
We are convinced that a renewed communication approach needs to rely on two pillars: commitment and technology. Commitment is at the roots of leadership, it is what lends a leader’s actions meaning, impact and fosters progress in society. Nowadays, technology is the prerequisite for influence and efficiency: digital expertises give visibility to leaders’ actions and increase the impact of companies’ communication strategies.
We share the same ambition
We created an ecosystem of technological partners, which allows us to address companies’ challenges through innovative methods and tailored propositions.
Raison d’Être X Concertation
Toguna releases collective talent thanks to large-scale consultations.
Together, WEMEAN and Toguna help companies create meaning collectively, thanks to company-wide consultations. Concertation is at the heart of our Corporate Purpose Program.
Leaders X Advocacy
Amazing Content turns company leaders into influencers on social media thanks to AI.
Together, WEMEAN and Amazing Content develop tailor-made digital strategies, in order to turn business leaders into ambassadors of their company in society.
Communication X Analytics
Codex creates lexical profiles of companies by capitalising on their textual data and leveraging AI.
Together, WEMEAN and Codex aim to develop communication analytics to create data-based communication strategies, as well as measure and increase their impact.
We support them
WEMEAN is a company with strong commitments, not only because it is a responsible company but also through the personal involvement of each of its partners in supporting actors that foster global, cultural and social progress.