📰 Lectures Raison d'être : Voltalia. For or against the mission-driven company. Transformative brands?

The WEMEAN team
On a regular basis, WEMEAN shares with you its recent readings on raison d'être and mission-driven companies.

Our selection of raison d'être & mission of the week :

💡 Voltalia, a new listed mission company

Green energy producer Voltalia became the 3rd company to go public - after Danone in June 2020 and Frey in February 2021 - at its Annual General Meeting on May 19. CEO Sébastien Clerc explains this decision to Anne-Sophie Bellaiche of L'Usine Nouvelle

💡 "For" or "against" the mission-based company?

For Le Monde, Pierre-Yves Gomez ofemlyon business school looks beyond the "for/against" divide over the status of mission-driven companies, and examines the real opportunities offered by this legal innovation stemming from the PACTE Act, which has just celebrated its second anniversary.

💡 Transformative raison d'être: articulating brand and corporate

A panacea for truly transformative reasons? According to Bruno Fradin of St John's, companies would do well to avoid empty generalities in order to truly accelerate their transformation. Read more in Stratégies


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