Since 2018 and the adoption of the Pact Law, the company has taken on a new social function, which it must appropriate and embody through its leader. By choosing its raison d'être, the company expands the field of possibilities in terms of responsibility and commitments.
The affirmation of its strategic positioning has led to the need to seize new areas of expression as well as action, in order to extend its raison d'être through a unique and differentiating social impact program.
A company that generates wealth without generating human, societal, environmental and territorial value cannot emerge positively in the public debate of the 21st century.
A company's raison d'être, and even more so the commitments that emanate from it, represent a crucial issue. They are simultaneously a vector of positive visibility in public debate, a lever for internal policy and the keystone of a strengthened dialogue with a new institutional ecosystem.
The Impact Up program aims to enable companies to realize their raison d'être through an engagement platform that replaces the logic of "compliance" with a desire for long-term impact and a differentiating societal commitment.
teams with this commitment, to make it a structuring element of our culture internally, and a brand asset externally, likely to attract talent.
an ecosystem of associative and institutional partners, and companies in the same sector, allied with the company around a common cause: the collective interest.
Businesses needs profits to survive, the less we make, the less we will have to give away, and the less other companies will think we have a mission that is worth imitating.
WEMEAN's teams propose a platform of commitments for companies, based on their raison d'être, underpinned by strong convictions and broken down into societal and political commitments.
